Listen Clean
3rd Year University Project
One of my final major projects of my degree. I chose to do a project combining two things I am passionate about - music and sustainability. Then, I came up with an idea to create a hypothetical product from the brand loop earplugs.
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The project centred around the plastic waste that is left behind at music festivals being collected and turned into these sustainable and reusable earplugs. Additionally, to get the audience at these events involved, they can collect three bags of plastic themselves in return for an exclusive set of earplugs made from the plastic specific to the festival.
Some social media marketing to make an audience aware of the products
This van would be found at each festival - acting as a pop up stall for loop earplugs. A bright and eye catching way to get attention of people at the events.
Some physical marketing that would be placed around each event - making sure people are aware and encouraging them to find the brand and get involved.